“I am incredibly excited about Vimeo’s product and the scale the company has achieved to date, when most of the world doesn’t yet know us as a B2B software solution. “As a marketer, I have experienced the power of video firsthand and believe in its potential to transform how we reach and engage our audiences,” said Lynn Girotto, CMO, Vimeo. In her role at Vimeo, Girotto will report to CEO Anjali Sud and will oversee the company’s marketing engine to accelerate its growth in the enterprise and increase brand awareness as a video software company. Girotto is a seasoned marketing expert who has driven scale at a wide range of companies across software, consumer goods, and creative communities, including Tableau, Microsoft, Starbucks, and Getty Images. I am thrilled to welcome both of them to an executive team that is dedicated to bringing video to every employee, team, and company in the world.” Ashraf brings a passion for video and a mix of vision, strategy, and operational excellence that very few product leaders possess. “Lynn is a rare breed in marketing, with over 30 years of experience driving growth at some of the world’s most differentiated brands. “Lynn and Ashraf bring strategic expertise to Vimeo at a pivotal time, as our product suite is starting to gain traction in the enterprise and we have an opportunity to define how video is used in the future of work,” said Anjali Sud, CEO, Vimeo. Both executives bring decades of experience across leading B2B and B2C companies, and mark the most recent additions to Vimeo’s leadership team other recent appointees include Gillian Munson as Chief Financial Officer, Eric Cox as Chief Revenue Officer, and Crystal Boysen as Chief People Officer. NEW YORK, J(GLOBE NEWSWIRE) - Vimeo (NASDAQ:VMEO), the world’s leading all-in-one video software solution, today announced the appointments of Lynn Girotto as Chief Marketing Officer and Ashraf Alkarmi as Chief Product Officer, effective immediately.
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